Project : Merino Tiles
Website : www.merinolaminates.com
Challenge :Merino Laminates has been an industry leader in the surface business since 58 years. Being a pioneer in implementing innovation at every stage, Merino wanted to create two distinct product catalogs for its widespread audience, based on varied aesthetic taste. We presented them with an ideal method to cater to their heritage of perfection!
Strategy :We were chosen by Merino, a reputable player in the surface sector, because of our inventiveness and attention to detail. Producing beautiful product catalogs for both customers and dealers while taking into account their diverse interior tastes was a challenge. We provided them with two elegant catalogs that incorporated features like full sheet view, shade cards, and enlarged swatch size using our smart design layouts and diverse color palette. The goal was to become an unmatched option, much like Merino currently is, while serving two distinct groups of professionals and customers.